The group earned the reputation of being a "yardstick" or "new wave" for several reasons: Redefining Reggae
For years, the "yardstick" for measuring quality in Nigerian music was largely defined by the "Afrobeats Giants"—artists like Wizkid, Davido, and Burna Boy, whose music was characterized by upbeat tempos, major key melodies, and dance-centric themes. However, the post-2020 era introduced a paradigm shift. A new demographic, often referred to in pop culture commentary as the "Dready Boys," emerged from the creative hubs of Port Harcourt and Lagos. dready boys the new waves yardstick in nigeria music better
Hailing from Igbo-Ukwu in Anambra State, Nigeria, The New Waves consisted of three siblings—led by the charismatic youngest member, Greg Ofoma (later known as St. Greg)—and their cousin. Raised by a London-trained lawyer father who appreciated music, the boys combined pristine group harmonies with a highly coordinated, youthful image. The group earned the reputation of being a